Director of Operations & Licensed Estate Agent

Alana Prideaux

The person who makes sure nothing about your purchase is left to chance.

Alana Prideaux, Director of Operations and Licensed Estate Agent at LP Advisory

About Alana

Alana moved into residential sales in 2016 and spent her early career across Melbourne's north and the competitive inner-east of Stonnington, where she learned how deals are really won and lost. As a licensed estate agent, she now leads the parts of a purchase that protect clients from an expensive mistake: due diligence, contract and pricing analysis, property assessment, and the systems that keep a boutique firm consistent on every brief.

Her work is why clients understand exactly why a property is recommended and what it is genuinely worth. She manages the process end to end, from the first inspection through due diligence to settlement, so nothing slips and every brief gets the whole team's attention.

How Alana works with you

Search to settlement, handled

01

Assess & value

Independent pricing analysis and property assessment on every shortlisted home, so offers are grounded in fact.

02

Due diligence

Contracts, section 32s and the fine print reviewed carefully before you commit, with risks flagged in plain English.

03

Coordinate to settlement

She keeps inspections, conveyancing and communication moving so the process stays calm and on track.

Recognition & credentials

Named awards and qualifications, now connected to Alana as an entity.

  • Finalist, 2026 Australian Buyers Agent Award, Administrator of the Year
  • Finalist, 2025 REB Operations Manager of the Year
  • Licensed Estate Agent (Victoria)
  • QPIA, Qualified Property Investment Adviser, in progress through PIPA
REIVREBAAPIPAREB 2025 Finalist
Insights

Articles by Alana

Alana's first-home and due-diligence articles carry the most weight under her name, since that is her expertise.

First home buyers

How much deposit do you really need in Melbourne?

By Alana Prideaux
Read →
Grants

Victorian first home buyer grants in 2026

By Alana Prideaux
Read →
Getting started

Questions to ask a buyers agent in Melbourne

By Alana Prideaux
Read →

What clients say

★★★★★
Rated Excellent on Google.
See what clients say about buying with LP Advisory · recent results

Buy with a licensed expert in your corner

Book a no-obligation strategy call and we will tell you honestly how we can help.

Book a strategy call

This field is for validation purposes and should be left unchanged.
Name(Required)
I'm looking to
Logo Dark

Independent property advice you can trust.

  • ✓  50+ years combined experience
  • ✓  REIV, REBAA & PIPA accredited
  • ✓  50% of purchases secured off-market
  • ✓  Average 47 days to purchase
  • ✓  Boutique, senior-led team

Buy with independent property advice.

Whether you are buying a home or investment, we help you assess value, reduce risk and negotiate with confidence before you make a move.

Off-market access

Pre-market and off-market opportunities through established agent relationships.

Avoid overpaying

Comparable sales, pricing analysis and negotiation strategy before you act.

Clear buying strategy

Suburb and property guidance tailored to your goals, budget and timeframe.

Licensed agent insight

Guidance from licensed estate agents with campaign and negotiation expertise.

Not ready to book? Send us your enquiry